⏳💥 THE END IS NIGH 📦💔 UNBOXING HATE 📱🌍 WE THE MEDIA NOW!
5 minute read
The Election That Changed Black Fashion 🗳️👗
The recent U.S. election wasn’t just political—it was a wake-up call ⏰ for Black fashion. For too long, Black people held less than 5% of leadership roles 💼🚫, and have been shut out of an industry powered by $1.3 trillion 💸 in Black consumer spending.
If nothing else, this election laid it plain: “Black voters have no allies.” 🚫🤝
Our communities (and there are many) must turn inward 🌍✊🏿, rely on our strength 💪 to build our own future—apart from every other community. We must ignore proposed policies like funding for minority-owned businesses and grants for Black creatives, etc—real change starts from within 🔥✨.
The election marked a pivotal moment ⚡, proving the future of Black fashion won’t be gifted—it will be claimed 🎯✊🏿.
Some Black Fashion Creators Are Making Money Opening Packages of Brands That (literally) Hate Them 📦💔
TikTok’s #haultok is a goldmine 🪙💰—for creators and brands alike. The formula? Open a box, show the goods, rack up views 📈. But here’s the catch 🎣: some of these brands? They couldn’t care less about Black talent beyond a Black History Month collab 📅✨ or a temporary blacked-out profile pic ⬛ (remember that?).
Take Lululemon 🧘♀️🚫. Business of Fashion dropped a report exposing the brand’s racist corporate culture 📄🔥. One employee straight-up said the company considered “Blackness off-brand.” 🖤🚨 And yet, despite story after story of blatant discrimination—from Prada’s offensive campaigns 👗💣 to Tommy Hilfiger’s racist history 🧥⛓️—Black consumers continue to show these brands loyalty 🤝💸. This phenomenon is particularly striking given that Black shoppers accounted for 20% of U.S. luxury spending 👜📊. By 2025, that number could hit 30% 🚀.
Why? Because Black culture defines luxury 👑. It sets trends 🌟. Drives engagement 📲💥. TikTok wouldn’t be TikTok without Black creators sparking the viral challenges and aesthetics that everyone copies 🎭✨. So why are we still putting money in the pockets of the world’s worst collaborators? 🤨💼
Here’s the thing: You Don’t Need Them–They Need You ✊🏿⏳. Stop making them rich 🛑💰. Start investing in Black designers—people who celebrate your creativity 🎨 and your power ⚡.
#haulblack 🖤📦. Showcase the brands that value your buying power 💪🏿💳. Because these big-box giants aren’t just clueless 🤷♂️—they’re knee-deep in anti-black ideologies that see profit over people 🤑👤. They use Black culture for clout 📈✨ while sidelining Black talent 🎭🚫.
We can discuss how they got here later ⏳. But first? Let’s ‘Bring them to heel’ 🐾👊. Show them where the real power lies. In you 🔥👑.
We Are the Media Now 🎤🖤✊🏿
Black creators hold the mic 🎙️. The power to define who we are, what we stand for, and why it matters is finally in our hands ✨. The gatekeepers of old media are fading 📉, replaced by a new era where Black voices lead the narrative 📢🌟.
This isn’t about likes or trends—it’s about rewriting centuries of distorted stories 📜🔄. It’s about showing the world what they’ve missed: Black lives are brilliant, multifaceted, and limitless 💫🌈.
The Black Media Renaissance 🎭🎬
Platforms like TikTok and BlueSky aren’t just apps—they’re stages for revolution 🚀🔥. Black creators are taking over, smashing stereotypes 🚫🎭, celebrating Black joy 😁🕺🏿, and telling our stories on our terms ✊🏿📖.
How to Own the Narrative 📣
Lead with humanity: Share the grit, beauty, and brilliance of Black lives 🌟🖤.
Fight the noise: Counter stereotypes with truth and lived experiences 🛡️🗣️.
Be real: Authenticity builds trust. Every time 🔥⏳.
Stronger Together 🌍💥
#BlackLivesMatter taught us a lesson: one voice is powerful, but together, we’re unstoppable 💪🏿⚡. A collective story amplifies individual truths, creating a movement no one can ignore 📢🌪️.
The Challenge 🎻⚡
Scattered stories weaken the impact. We need unity—a symphony of voices 🎶, each distinct yet united in a shared anthem: Black lives matter, Black stories matter, and Black excellence is forever 🖤🏆.
Your Next Move 🎯
Promote Black-owned creators and businesses 📢🛍️.
Share our history 📜, celebrate our present 🎉, and shape our future 🚀.
Create stories the world can’t look away from 👀🌍🎥.
The Bottom Line 💥
“We are the media now” isn’t a slogan—it’s a revolution 🖋️🔥. The tools, platforms, and power to change global narratives are in Black hands ✊🏿🌐. Ready to make it count? Hit post ▶️✨.
Black Loyalty to Anti-Black Brands 💔✊🏿
It’s an uncomfortable truth, but let’s call it what it is: Black loyalty to anti-Black brands has its roots in insecurity 😔. A centuries-old narrative of exclusion and erasure doesn’t just fade; it lingers (like a bad odor 🗑️👃), threading its way through everyday choices. Somewhere along the line, those brands became symbols—of belonging 🏆, of “making it,” of proving worth in spaces that never truly welcomed Black people in the first place 🚪🚫.
Think about it: the pristine white sneakers 👟, the designer logos splashed across chests and backs 🧥✨. It’s not just about style—it’s armor 🛡️, a way to say, “We out here,” even when the brands themselves barely acknowledge Black existence ⚫.
It’s not ignorance, either. It’s survival ⛓️. For years, the so-called “mainstream” has been sold as the gold standard 🥇. Supporting it, wearing it, flaunting it—it’s a signal that one belongs, even in a system designed to keep Black voices at the margins 📢🚧.
But it’s a trap. 🌀💸
A cycle ♻️ where Black dollars flow to companies that profit from the culture without investing in the people behind it 💰👥. A cycle where worth is measured not by creativity 🎨 or community 🤝, but by how closely one can align with brands that don’t care ❌.
Breaking free isn’t easy—it means rethinking value 💡, rejecting the idea that status comes from outside validation 🏷️🚮. It means asking harder questions: Who benefits? 🤔 Who gets erased? 🧹 And most importantly, who really deserves the loyalty? ❤️🔥
It’s time to look inward 🌟✊🏿. To turn that loyalty toward brands, creators, and movements that see the fullness of Black life—not as a marketing strategy 📈🎭 but as something worth celebrating 🎉, investing in 🌱, and standing alongside 🤝🖤.
Otherwise, no loyalty. 🚫💔
If Brands don't want a diverse workplace, then those brands don’t deserve a diverse consumer base. 🙅🏾♀️
If Brands don't want a diverse workplace, then those brands don’t deserve a diverse consumer base. 🙅♀️
This isn’t hypothetical—it’s sabotage. 💥 Just as undersea cables carry 95% of global data, diversity is the critical infrastructure of modern business. 🌐 Ignore it, and you sever your connection to the $10 trillion spending power of communities you refuse to represent. 💰
Homogeneity isn’t just boring. It’s a liability. 🚫 Consumers aren’t loyal to brands that treat inclusivity like a PR stunt. 📣 Want relevance? 📈 Stop dragging anchors. ⚓️ Hire leaders who don’t mirror your blind spots. 🔍 Build teams that reflect the world as it is—not your stale fantasy of it. 💭"
A GLOBAL AGREEMENT FOR VISIBLE SOLIDARITY
